Optimise Your Marketing ROI


Our AI-powered platform helps you tailor your marketing strategy and Ads to the personality of your target audience

Easily improve your customer engagement, customer acquisition, customer satisfaction and customer retention.


Grow Your Sales The Personal Way


Check out our case studies to see how our platform can help improve your sales through personality-based data-driven marketing


Behavioural Science For The Rest Of Us


Our platform uses leading-edge technologies from the fields of Behavioural Science, Data Science and Machine Learning


We’ve got some smart people with PhDs in the team to help us build this. Don’t worry though, we don’t expect you to have a PhD to benefit from it.

We believe smart solutions can be simple and our solution is built with one person in mind: you, the Marketeer.

Let us know if you’d like to try out our Beta platform.



Same Demographic, Different Personality

Female? 30’s? Lives in London?

Same Demo Different Personality Emma




Same Demo Different Personality Joanne





Just because your customers belong to the same demographic it doesn’t mean that they’ll have the same personality. One-size-fits-all marketing doesn’t quite cut it.

Our platform helps you to truly understand your customers and speak to them on a personal level.



Our Thought Leadership Programme

we’re fascinated by all things human.

Be it through understanding human behaviour or developing tech that thinks like a human (well…almost)

Thought Leadership

Part of our mission is to talk about our work in a simple and jargon-free way and use our learnings to help make smarter marketing more accessible.

Find out more about our Thought Leadership Programme below.